What is content marketing for B2B and B2C companies?

What is content marketing for B2B and B2C companies?

Content marketing is an incredibly valuable tool. Once you peel away the initial facade of it, it’s actually a toolbox with many many different tools within it, and using the right tool for the right company makes all the difference in the world. How are B2B and...
Improving SEO through content marketing

Improving SEO through content marketing

In order to be able to improve your SEO through content marketing, you have to take a couple of key actions right off the bat. Action item 1: Run an SEO audit What an SEO audit will do is it will identify various areas that are problematic for search engines to index...
What’s Better for my Business: Facebook or LinkedIn?

What’s Better for my Business: Facebook or LinkedIn?

Businesses have different options when it comes to content marketing promotion. Two options that always come to mind: Facebook versus LinkedIn, which is highly debated right now on the internet. As the head of Michael Marchese, the CEO and Founder of Tempesta Media...
How to create content around current events?

How to create content around current events?

Creating content around current events is actually a challenge that a lot of businesses face. The bigger the business is, the more difficult this can be. The reason why businesses have a difficult time creating content around current events is that a lot of them have...

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