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Grow your email marketing using Facebook

Grow your email marketing using Facebook

With so much focus on social media marketing, it’s easy to overlook that email marketing is still alive and working well. In fact, according to the Direct Marketing Association, email marketing yields an estimated 4,300 percent ROI. AdStation reports that every...
How to find prospects using social media

How to find prospects using social media

Social media is a great conversion tool. It can pull prospects to your website and help to move them from prospect to customer. While you can learn about the best practices of various social media platforms all day and educate yourself on what to put out there, if...
Tips for using Instagram for business

Tips for using Instagram for business

If you’re not yet using Instagram for your business, it might just be time to get moving. Growing rapidly over the past two years, Instagram has more than 300 million monthly users. And even if you don’t think your customers are looking for you on...
Best Pinterest practices for your business

Best Pinterest practices for your business

Pinterest is not often top of mind for business owners. However, with more than 100 million active users and a 111 percent growth, it is a social media platform that should not be ignored. And if you are seeking organic traffic, search engines are just so yesterday....
Social media strategy: Make it personal

Social media strategy: Make it personal

Dale Carnegie, author of one of the first best-selling self-help books published, “How to Win Friends and Influence People,” taught, “Remember that a person’s name is to that person the sweetest and most important sound in any language.” While his advice came long...
Content you can outsource safely and effectively

Content you can outsource safely and effectively

There is a reason buzzwords like “Content is king!” are thrown around in online marketing reports, blog posts and discussion boards. Content is king. Everything we see and do online is driven by some kind of content, from tweets, Facebook posts and...

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