Optimizing Your Blog Posts: 5 smart ways to boost SEO visibility
Your blog is a crucial medium for driving traffic to your site and ultimately attracting new customers. Enhance SEO visibility to maximize success. To achieve your goals for a blog post, you need to use actionable techniques that boost SEO visibility. Here are five...
How Your Content’s Formatting Affects Audience Engagement
For strong audience engagement, your readers need clear formatting just as much as they need good content. To drive success, find the balance. Your audience engagement is down, and nobody is reading your blog posts. Well, some people are, but not most. Nearly three in...
Content Creation Plan: 5 tips for writing a high-quality editorial calendar
An editorial calendar is a main part of a strong content creation plan. Understanding each element will help you build a robust outline that delivers value. To put it simply, editorial calendars are bundles of outlines that map out the content plan for customers. They...
Coming Out on Top of the B2B Content Marketing Dogpile
Marketers now see B2B content, which markets a business to other businesses, as the generator of qualified leads and the way to increase sales. However, this B2B content strategy is not a one-size-fits-all model. While B2B content marketing may have changed, the...
Digital Content Development Trends for 2021
As you adapt to the new environment and prepare for 2021, it’s important to recognize digital trends in order to stay ahead of the competition and better connect with your audience. Closures and social distancing shaped 2020 and made digital-first connections...
How Unintended Content Marketing Plagiarism Can Create Issues
Content marketing plagiarism, even when unintentional, can create serious problems for your website, such as legal issues or search engine sanctions. Imagine publishing new website copy or a blog post, only to come into work one morning and find your site removed from...
How Can Content Creators Improve Content Readability?
Content marketing can effectively connect you with customers, but only if they get your message. These tips can help you improve content readability to reach those customers. Content marketing is an effective way to reach out to new and existing customers and build...
5 Tips to Sharpen Your Writing Skills
Good writing is one part art, one part science and two parts hard work. To improve your writing skills, you have to refine your knowledge. If you’re willing to learn the tricks of the trade and gradually hone your craft, then your writing will be crisp, clear...