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Why an Outsourced Content Marketing Producer Is Best

content marketing startups

Why an Outsourced Content Marketing Producer Is Best

Michael Marchese

February 17, 2020

Content published on your website can be your primary lead generation tool, leading to more revenue for your company. 

To achieve this, you need a content marketing program in place that can help you scale your growth and create consistently high-quality content.

With Tempesta Media, you can meet those goals without having to hire a full-time content marketing team.

In-house versus outsourced content

If you’re considering in-house content production, there are unique challenges to overcome.

In-house content production

The pros of working with an in-house team include:

  • Your staff will intuitively know your industry.
  • Because your people will be on the payroll, there’s no need for a separate budget.
  • There is also a buy-in investment of your writer to your company.

Meanwhile, the cons of an in-house team are:

  • There is a greater initial investment – an experienced content marketing manager receives an average salary of $50,000 – $70,000.
  • You face high initial onboarding costs, with no promise that the new employee will stay.

Outsourced content production

The pros of working with a qualified agency are extensive. For example:

  • Scalability you wouldn’t be able to reach as quickly with your in-house team.
  • A content marketing platform that can help you easily manage your content.
  • All-inclusive plans that take the content creation burden off of you.

However, the cons of working with an outsourced team are:

  • There are a ton of options of companies to work with.
  • The work is not produced in-house.

Content marketing is all about attracting more customers

Benefits of Tempesta Media as your content marketing provider

Tempesta Media is a company of content marketing experts. At a fraction of the cost of a full-time team, you can leverage our team of industry-trained writers, editors and managers.

With solutions such as flexible content creation plans, professional editing and a streamlined content marketing platform for both your in-house and outsourced content, Tempesta Media has the right fit for your unique content marketing needs.

In addition, Tempesta Media offers benefits such as:

  • Scalability: Our motto is quality at scale. Above all, we deliver high-quality content consistently to help you reach your marketing goals.
  • Fast turnaround times: You’re always guaranteed a turnaround time of five business days.
  • Efficiency: We are much more cost effective than hiring a full-time employee, much less an entire team.

Furthermore, other Tempesta Media features that help drive results are:

  1. Professional editing: To cut down on revisions, our team of expert editors review your content before you receive your first draft.
  2. Plagiarism screening: All of the content from our writers goes through a plagiarism screening to ensure you are receiving 100% original information.
  3. A dedicated account manager: You’ll be assigned a customer success manager as your point of contact to your writing and editing teams. As such, they’re available to help you with any questions or concerns you have about our content creation process.
  4. Expert writers: You’ll appoint a group of Tempesta Media’s skilled writers to make up your writing team. Notably, these writers are experts in your industry. As they grow familiar with your company, they’ll be able to more accurately apply your voice and style to your content.
  5. Much more: Other features include SEO and readability optimization, unlimited revisions, interactive editing comments, and licensed images.

Grow your content at scale

Essentially, Tempesta Media specializes in helping you grow your content marketing program at scale. Our unique solutions deliver better quality at a lower cost. Contact us today to learn how our company can help yours grow!

Picture of Michael Marchese

Michael Marchese

Michael is the founder and CEO of Tempesta Media. He is responsible for corporate strategy, executive team leadership, and overall business operations across all the company’s segments. With over 25 years of experience, he has held various strategic and operating positions. ​​As a recognized expert, he has served on numerous committees for the following industry associations: SEMPO (Search Engine Marketing Professionals Organization), IAB (Internet Advertising Bureau), CGA (Casual Gaming Association), and the MMA (Mobile Marketing Association).

Our Mission

Tempesta Media is the performance-based content marketing solution specifically developed to drive revenue for your business.

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