Our Solutions
Tempesta Media’s managed content marketing solution matches the best professional writers with agencies and enterprises that want to inform, entertain and engage audiences.
How it works
Truly an extension of your marketing team.
We’ve outlined the entire process to showcase just how easy it is to get started and scale.
Step 1. Onboarding
Simply answer an online questionnaire as the starting point to your Voice Profile. Then participate in an interview with your account manager to dive deeper into your target audience and content marketing goals. 1 Week
Step 2. Editorial Calendar
We will use the insights gathered from your questionnaire and interview, coupled with outside research to create in in depth editorial calendar with topics and outlines of topics that will perform well for your business. Once the editorial calendar is approved, we’ll schedule the content out so that your content marketing program can run seemlessly. 1 Week
Step 3. Review Content
Your expert writing team will conduct any research and create the content from scratch to match your Voice Profile and fulfill any guidelines. All content is edited by our in house editors before you even take the first look. You’ll receive a polished draft in 5 business days (with little to no work on your end). 5 Business Day Turnaround Time
Step 4. Request Revisions
While we strive for perfection, we understand every draft of content may not be what you had in mind, so we offer unlimited revisions to ensure the completed content is exactly what you want. 2 Business Day Turnaround Time
Step 5. Download & Publish
As soon as the revisions are complete, you’ll be the proud of owner of a high-quality, expertly-written piece of content. You now own the rights to this content, and can choose to publish it to your blog, send out as an email newsletter, or craft it into a stunning eGuide.
Types of Content We Provide
All the content is written by your writer team to sound as if it was written internally. The content is designed to help you increase leads, establish though leadership, improve your SEO, and grow your revenue.
Best Content Marketing Agency
Blog Posts
Blog posts should be concise, direct and brimming with personality and shareability. They typically provide an opportunity to interact with your target audience in a more casual manner than is common with other types of content, but can be written to match the unique style and tone of any blog. Blogs are the cornerstone of your content strategy and are typically between 400-750 words in length.
Case Studies
Case studies are very strategic pieces of content because they show potential customers why they should work with you. Analogous to word-of-mouth testimonials, this type of publication highlights a real world instance when your product made a customer happy. Potential customers are able to connect to real world success stories because there is a sense of trust and relatability between common consumers. Your company will increase credibility with a case study by providing prospects with proof of success. Case studies are typically between 1,000 – 2,000 words in length, depending on the amount of detail you wish to include about your solution.
White Papers
White papers prove to existing customers, potential customers and competitors that you are an authority in your industry. With its highly technical tone and in-depth research, white papers are a beneficial tool in fostering trust and asserting knowledge, which helps establish credibility within your niche. People who read your white papers will feel better towards your company and become more educated about your product. White Papers are typically at least 2,000 words in length.
Press Releases
Press releases are ideal for alerting your target audience and the news wires about your company, or for announcing a new product or service. When selecting this option, please be sure to include all the relevant pieces of information that you want highlighted for journalists. If the press release is to be published online, we recommend including at least 1 or 2 keyword phrases in the assignment to help your press release get picked up by a wider array of publications.
Product Descriptions
Product Descriptions are used to provide more information about your product to customers. Product descriptions provide information about product specifications, use case scenarios, warranty, and any other information that would inspire prospects to make a transaction.
SEO Content
SEO Content is specially optimized to be picked up by the search engines through the strategic inclusion of keyword phrases. Ensuring that these keywords are spread out throughout the document helps to ensure articles are indexed by the search engines, helping to boost your search rankings and increase web traffic. In the early days of SEO, Google and other search engines tended to rank websites according to the quantity of keywords in the content, rather than the quality of the content itself – resulting in reams of awkward articles that were literally stuffed with keywords, able to game the search engines but unable to offer much actual value to human readers. Within the past few years, search engines have completely changed their algorithms and now penalize websites that do this. With this in mind, we recommend that SEO content contains 2-4 keyword phrases, each included 2-3 times, per 500 words.
eGuides & eBooks
eBooks and eGuides provide deep insight and actionable value to your target audience, establishing your business as a true thought leader in your industry. Many companies offer eBooks as products on their websites for a one-time purchase price, or make them available for free in exchange for filling out a lead form. They should be at least 2,000 words in length. While our writers do their own research for all types of content, because of the scope of these projects, we highly recommend offering a basic outline or recommended source list to give writers context and help them focus their research.
Email Copy and Social Media
Thought Leadership
Thought Leadership is engaging and provides valuable information. Thought leadership (or long blog posts) foster favorable SEO rankings and give you a better chance to fully address a certain topic in the hopes of educating your target audience. These longer form pieces are often more effective in converting leads into customers, and they also separate you from your competition who may be posting short form articles. Lastly, thought leadership prove you are an authority in your industry and help keep customers on your site for longer. Thought leadership are longer blog posts and are typically 800 – 1,250 words in length.
B2B Content Development
Custom Content Writing
We will write content from scratch that matches your unique Voice Profile. All content is written by your team of expert writers, edited by our in-house editors, and turned around in 5 business days. Tempesta Media’s full service content creation also includes SEO optimization, unlimited revisions, and plagiarism screening.
Topic Suggestions
If you are not sure what to write about, our platform makes it easy to order topic suggestions. When you order topics our content strategists research what is trending in your industry, what content topics you’ve already covered, as well as gaps in your competitor’s content strategy that you can take advantage of.
Editing Services
Proofreading and deep dive editing services to polish your existing content. Learn more about Tempesta Media’s editing solutions.
Competitor Analysis
Through our competitor analysis, we review one of your competitors and identify trends and gaps within their content strategy. After finding these gaps, we recommend strategies you can utilize to gain traction where your competitor is lacking. This report provides valuable insight into your competitor’s social media and content marketing channels, ultimately helping you form a more comprehensive content strategy.
Content Marketing Consulting
Do you need help with your content marketing campaigns? Examples of the content marketing consulting that we offer:
- Development of a content marketing plan
- Development of an editorial calendar
- Phone consulting sessions
- Article Interviews
- Custom content management system integration
- Content taxonomy
- Screening existing content for plagiarism
- New website content planning
- eGuide/Whitepaper/eBook planning sessions
- Much, much more
Content Marketing Services and Consulting
Cost and Time Savings
We save you from the daunting costs associated with hiring full time writers. Most people underestimate the time it takes to write great content. We’ll take care of the content so you can focus on other projects.
An outsourced content marketing solution that is:
Fast to Market
No learning curve on new topics when you work with our industry experts.
Cost Effective
You get expert content at a fraction of the cost of in-house or freelance writers.
Focused on SEO
Our content is designed to enhance your digital presence and improve your SEO.
Flexible
We produce everything from whitepapers to blogs. We’ll create any type of written content.
Scaleable
Our large pool of expert writers lets you ramp quickly. All content is turned around in 5 business days.
Custom for You
The Tempesta Media Voice Profile® ensures the content’s tone and style match yours.
FAQ
We’ve gone ahead and answered some of the questions you may have about a content marketing partnership with us.
What kind of content can I order?
We can create any type of written content. You are free to completely customize your content orders to match your needs. We offer a complete array of content marketing types including, but not limited to, press releases, blog posts, eBooks, news commentaries, informative articles, white papers and SEO content. Sorry, video and graphic design aren’t in our wheelhouse.
Who writes my articles?
All of your content will be written by a custom team of our vetted, professionally-trained writers. Writers have to write for Tempesta Media before they can write for one of our agencies. Only writers with the necessary industry expertise will write for you.
Why does my business need content?
Content marketing is a very important component of your marketing strategy. It goes hand in hand with SEO, lead generation, inbound marketing, lead nurturing and brand awareness. If your company would like to increase website traffic, new and compelling material should be developed on a regular basis. Your customers are likely doing more research online before making a purchase. By providing your prospects with helpful information, your customer is more likely to purchase your product. Content is useful throughout the sales funnel and will increase your company’s revenue.
Do I have to provide research? Can I provide additional research?
The writers will perform all research necessary. The customized Voice Profile will indicate if you’d like sources footnoted at the bottom or linked within the content. However, if you wish to guide the writer in a specific direction, which we encourage, you can easily attach research or additional material when placing an order.
Are articles ghostwritten or will the writer's name appear?
All articles are ghostwritten. If for some reason you desire the writer’s name to be included, simply request such in your order.
How do ownership rights work?
You own 100 percent of all rights associated with the content you purchase from us, including the copyright. Please note you do not own any content that you do not approve.
What is the turnaround time?
The turnaround time for content less than 1,000 words is 5 business days. That turnaround time includes editing by one of our professional editors before you have the first look. Turnaround time for content between 1,000 words and 2,000 words in length require 7 business days. All content greater than 2,000 words will require a custom timeline.
How do I request revisions?
Once the content is ready for you to request revisions you will receive an email. The content status within the platform will also say “Awaiting Customer Approval.” You will have seven days to review completed content. You can upload a redlined copy or insert edit requests directly in the platform. Revisions are returned within 2 business days.
How do I know when content will be ready?
Our proprietary and robust content management platform gives you the ability to manage the status of your content orders in real time. You will be able to see when the content was ordered and assigned to your optimized writer team and track when the content is in editorial review or awaiting your approval. You can easily export a report of all the content being ordered.
Tired of managing freelance writers? Finally, you can track the content through all stages of development.
How do I download the content?
Easily download content in pdf, rich text, or html format. Want to download the content in all three formats? No problem! Select all the formats you wish to download, and your content downloads into a zip folder right on your computer.
Plagiarism - How do I ensure content is original?
All our content is guaranteed to be 100% original. In fact, all of our articles are certified by Copyscape as original. Copyscape is the industry standard in detecting instances of duplicated content, also known as plagiarism.
Our platform analyzes the writers’ submitted content for word count, keyword density, duplication, plagiarism and much more. To ensure customer satisfaction, these analyses are carried out using the latest technology and operational procedures, including Copyscape, and others. Our screening process takes place before you receive your content for review. Our editorial team also performs numerous quality control checks, to ensure that you consistently receive a high-quality product.
Most importantly, our journalists are vetted professionals who pride themselves on their skills, creative abilities and experience.
How do you optimize the content for SEO?
All content is optimized for SEO best practices. The content will be optimized for SEO keywords, readability, proper headings and titles. We will also provide you with a meta title and meta description.
